
Cookie cult following
BEN’S COOKIES
evolving brand signature design into new transient locations
Baking since 1983, Ben’s Cookies has achieved a cookie cult following since opening their first store in Oxford Covered Market. Having worked with Caulder Moore for many years, the next challenge was to evolve and refresh the brand design into two new kiosk locations.
© Ben’s Cookies

The creative signature is built around the strong brand icon, red cookie tins and natural, home-baked appeal of the product.
Retaining their bold brand colour and recognisable material palette whilst bringing modern design touches like the fluted wood and brass detailing.
Trafford Centre - Manchester
© Ben’s Cookies
Elevating the brand’s signature design in preparation for continued expansion internationally, creating a defined framework which can be applied to various site applications
Legacy sites
High Street Kensington- 2008
Carnaby Street - 2013
Kuwait - 2013
Hammersmith - 2014
Reading - 2015
Westfield - 2013